IS

Giergiczny, Marek

Research Interests (4)

List of Topics (4)

Topic Weight Topic Terms
0.245 piracy goods digital property intellectual rights protection presence legal consumption music consumers enforcement publisher pirate
0.197 choice type functions nature paper literature particular implications function examine specific choices extent theoretical design
0.162 results study research experiment experiments influence implications conducted laboratory field different indicate impact effectiveness future
0.122 personalization content personalized willingness web pay online likelihood information consumers cues customers consumer services elaboration

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List of Coauthors (2)

Krawczyk, Michal 1 Su?kowski, Piotr 1

Article Keywords (2)

choice experiments 1 Digital piracy 1

Articles (1)

Pirates in the Lab: Using Incentivized Choice Experiments to Explore Preference for (Un)Authorized Content (MIS Quarterly, 2016)
Authors: Abstract:
    In this paper, we report on a laboratory experiment aimed at investigating factors affecting choice between different versions of a full-length movie. In particular, we are able to pin down the willingness to pay for a legal, rather than pirated, copy and compare it to the impact of such characteristics as picture quality or delay in delivery. We find a modest but highly significant preference for the authorized version. We also find that when the proceeds from legal sales are transferred to a good cause, willingness to pay for the unauthorized copy is reduced. Our method does not seem to suffer from hypothetical bias